Real projects for real Australian businesses. Hospitality, photography, trades, facility management. Every site below was built from scratch. Custom design, custom code, custom systems. No templates, no page builders, no shortcuts.
Every project below is live and run by a paying client. Click any to visit.
Catering & Florals, Adelaide SA
Adelaide catering and florals business. Photography-forward website, interactive grazing-box builder, Stripe shop, full custom CRM, email migration, and Google Business Profile setup.
Quality Bricklaying, Melbourne
Bricklaying and masonry business. Custom website with 16 suburb SEO pages, quote form, Google Workspace email, full CRM, and premium brand kit.
Facility & Asset Maintenance
Facility maintenance company. Separate brand, website, quote form, Supabase lead capture, photo upload widget, and automated notifications.
Solar Panel & Gutter Cleaning
Solar panel and gutter cleaning business. Custom website with 16 suburb SEO pages, quote form, Google Workspace email, WhatsApp integration, and Google Business Profile content.
Editorial Wedding Photography & Cinema, Adelaide
Adelaide wedding photographer and filmmaker (BKLT Media). Custom editorial Next.js site with a cinema video hero, native-aspect photo galleries, a dedicated films page, and a light and dark theme system.
I don't just build a website and walk away. Every project includes the infrastructure to actually run and grow your business digitally.
Mobile-first, SEO-optimised, sub-2-second load time. Built on Next.js with server-side rendering. Not a template.
Quote forms, instant email notifications, auto-reply confirmations. Every enquiry tracked from first contact to completed job.
Job tracking, client database, calendar view, team roster. Your entire back-office running from a browser on your phone.
Google Business Profile, suburb landing pages, schema markup, sitemap, meta tags. Show up when locals search for your trade.
Professional email (you@yourbusiness.com.au), Google Workspace, consistent branding across web, email, and collateral.
Hosting, SSL, security updates, performance monitoring, content changes. All included in your monthly plan. No extra fees.
“Alex built our website and set up the whole digital side of the business. We went from zero online presence to getting quote requests every week. Professional, fast, and actually understands what tradies need. Couldn't recommend Groundwork enough.”
Start with a free website audit. I'll show you exactly what's holding your site back and what I'd build instead.